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Meet Shinaaz Osman

Shinaaz Osman, 32, has been appointed as sales and client services executive at the Ticketpro Dome, a major entertainment venue located in the north of Johannesburg, South Africa.

She has an events management diploma from Varsity College in Sandton, as well as a national diploma and B-Tech degree in tourism management from Cape Peninsula University of Technology.

“I am currently studying towards an advanced diploma in business project management through UCT2.”

Shinaaz started in the industry in 2006. She describes herself as being confident. She loves shopping, networking, socialising and partying.

Where have you worked?

When I moved from Cape Town to Johannesburg I worked for a handful of companies before being appointed at the Ticketpro Dome. In Cape Town, I worked for the CTICC and The AV Alliance.

What is your main area of focus at The Ticketpro dome?

Currently I’m in a dual role i.e. a senior events coordinator as well as a sales and client services executive. My primary focus is however sales and client retention for the venue going forward.

What do you think makes The Ticketpro dome one of the top venues in Johannesburg?

The team spirit and staff morale at the venue supersedes any organisation I have worked for. A real sense of Ubuntu (compassion and humanity) exists amongst the staff and it makes coming to work that much easier.

The team dynamics is what sets us apart from most organisations and therefore our clients feel at “home” when they arrive at the venue.

What makes you tick?

Professionally it will have to be continuously improving myself and taking pride in knowing that “I’m not where I need to be, but thank God I’m not where I used to be”. Spiritually it’s enjoying an attitude of gratitude. Personally it’s having an amazing set of friends who keep me firmly grounded and a family that supports my dreams.

How do you feel about your appointment at The Ticketpro?

I was elated at the opportunity despite me having a real fear for the sales environment and having declined many posts in the past that were sales based. I do however have a very supportive management team who believe in my ability to deliver and as such it made it that much easier to accept. It was also a natural progression within the organisation as I grew a keen interest in the Sales & Marketing of the venue over my spell here.

What do you enjoy most about this industry?

It’s fast paced and dynamic and its challenges you in different ways all the time. The perks of course is you get to meet amazing minds and get to attend and experience some of the premium events that the country bags.

What element do you think makes The Ticketpro Dome an ‘easy’ sell?

The venue reputation makes it an easy sell. I do believe that clients feel a great sense of professionalism when they utilise the venue and a team who is always willing to assist wherever they can.

A friendly and warm engagement exists between the clients and the venue staff making it that much easier to sell. The Ticketpro Dome team have built a repoire with existing clients which has led to much of our business being secured through repeat business.
Source: Business Events Africa: www.businesseventsafrica.co.za


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