Making it personal
Incentive travel is one of the most impactful ways that companies can spend their sales and marketing dollars.
It helps improve their business relationships, and motivates employees and channel partners to achieve specific business objectives.
But only if it’s done right — only if the programs are personal, relevant, and focused on the client’s strategic objectives.
Rapid changes in technology have revolutionised how we all communicate – and when it comes to incentive travel, there’s no exception. Today’s technologies have introduced dozens of new ways to engage and connect with incentive travel participants before, during, and after an event.
Whether you’re looking to amplify an event through social media engagement, capture “wow moments” through photos, or collect data after a trip, technology is a critical tool for engaging with and learning more about your participants.
Kurt Paben, Past-President of the SITE Foundation Board of Trustees and President, Channel and Employee Loyalty for Aimia Inc. U.S., shares how technology and data can be used to maximise engagement.
Mobile apps, social media, photo-sharing and more offer opportunities to personalise the incentive travel experience.
Learn what tools are available and how to maximise them to connect with and motivate participants.
The latest SITE Foundation white paper, “Making IT Personal,” explains how today’s technologies can be used to create more personalized experiences and deliver measurable results.
To Download the Whte Paper : CLICK HERE!
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